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Reporting & Insight
Your numbers tell a story - if you know how to read them. This category focuses on practical, founder-friendly reporting that helps you understand performance, spot trends, and make better business decisions.


When "Good Enough" Isn't Good Enough - Accuracy in Business Reporting
A business that runs on guesswork is a business that's flying blind. Whether you're reporting to yourself, your board, or your accountant, the quality of your inputs affects the quality of your decisions. "Close enough" might cut it in the kitchen - but not in the back office.
Michael Vasey
Jul 251 min read


Reporting That Actually Means Something: Making Sense of the Numbers
You might get regular management accounts or financial summaries, but if they're just gathering dust (digital or otherwise), you're missing a trick. Good reporting isn't just about looking backwards - it's about helping you make better decisions now.
Michael Vasey
Jul 251 min read
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